Market-Based Approaches
We’re believers in innovation—and that community-inspired business approaches can offer sustainable economic opportunities.
Market-based solutions to fight global poverty
We know that enterprises offering beneficial products and services can create a sustainable social impact for the poor.
Even in the poorest places around the world, hardworking people struggle to improve the conditions of their families. While they are producing a good or product to sell, people may lack the knowledge or opportunity necessary to form a market or delivery system to benefit or grow their profit.
That’s why we work to lay the groundwork for healthy, private sector collaborations at the grassroots and global trading levels. We support the start-up of businesses that can help people out of poverty while providing a service that everyone needs—like growing food, producing power, and improving access to clean water.